Tourism News Archive

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Tour guides ensure good times on the Bellarine

Tour guides ensure good times

JOANNA CARSON – Bellarine Times

December 30 2011

Showing tourists around our beautiful region isn’t as easy as you might think, says a Bellarine-based professional tour guide.

Pauline Campbell was in charge of a bus load of British tourists from the cruise liner Spirit of Adventure, which anchored off Geelong last week.

With very little notice of what the itinerary was going to be, Mrs Campbell was responsible for showcasing the Great Ocean Road to its best advantage, and ensuring the visitors were still in good spirits ten hours later when they met their ship in Melbourne.
Describing tour guiding as an art and sometimes quite hard work, Mrs Campbell nevertheless loves the job so much she and husband Greg have started a tour business on the Bellarine. She said when they moved to Portarlington from Melbourne they soon felt a need to show off all their new home had to offer.
“We didn’t move here to do this, but there aren’t any professional tour guides on the Bellarine as far as I know and it’s the ideal place,” she said.Pauline from www.DownUnderTrueBlueTours.com.au
“My job is to totally entertain, whether it be for two or 10 hours. That’s the goal – that they all come back having had a little experience of Victoria.”
When the cruise ship came in, Mrs Campbell guided on behalf of Cruise Guides Australia, and said it was her first cruise tour from Geelong. However, she is also very keen to create tours for locals and their visitors, around local attractions such as wineries and also into Melbourne, where she first learned the craft of guiding.
She believes there are still lots of treasures that locals may not yet have come across, such as the city’s mysterious laneways. She has planned a walking tour around this ‘darker’ side of the city which ends with the famous high tea at the Hotel Windsor.
For more information visit www.downundertruebluetours.com.au.

Bellarine-based professional tour guide Pauline Campbell.

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EXCELLENCE in SHOREX TOURS CONFERENCE 2011 18th October

Down Under True Blue Tours GOA accredited staff to attend the “EXCELLENCE in SHOREX TOURS CONFERENCE 2011″

Building Industry Development for Guides and Operators

10 a.m. Tuesday 18th October

Gordon TAFE , 4 Fenwick St, Geelong.Vic

As we face many changes to tourism in 2011 and beyond, it is clear that development and training in the cruise ship segment of our market is crucial. Building Industry Development for Guides and Operators, is a key focus of the inaugural Excellence In Shorex Conference 2011.

We are aiming to provide insight into future developments in the cruise ship industry, tourism trends in Shorex, discussing how to increase profit by developing and providing an excellent standard of world class service and above all , giving clear information on current industry practises and developments.

Guides and Operators play a key role in the Tourism Industry and as such, this is an opportunity for practitioners, operators, peak tourism bodies and state government representatives to discuss current and emerging issues at this ‘must-do’ conference.

With guest speakers from within the Australian and Victorian Tourism Industry, conference attendees will hear from experts and enjoy a full workshop session with Peter Wagner.  Peter will provide an insight into the trends and training on International Standards.

Finally without the support of our industry partners this conference would not be possible. We especially thank our speakers for their most valuable participation, the Gordon for providing the venue and the staff and students of the Gordon for their valuable support and assistance in presenting this conference,.

Anne Bottomley, Victorian Representative, GOA

Jill Abel, General Manager, Cruise Down Under

Jill commenced her work in the cruise industry in 1995 when she became a consultant to Hobart Ports looking after the operational aspects of the cruise ship visits. The position developed to include the Executive Officer role of Cruise Tasmania, marketing the state as a cruise ship destination. Jill worked in this role for ten years until 2005.

In February of 2005 Jill was appointed General Manager of Cruise Down Under, the peak industry marketing body. Cruise Down Under is responsible for the marketing of Australia and the Pacific to the cruise ship industry. Jill manages the marketing initiatives of the member based organisation that includes international sales missions, attendance at international cruise events, website development, brochure production and media. Jill is responsible for the management of the Economic Impact Study currently being conducted into the benefits of the Australian Cruise Ship Industry and is also the secretary of the organisation.

Jill has a Diploma of Business (Tourism) and runs her own company Abel Event Management

CLAIRE WILLIS from ABERCROMBIE & KENT

Claire has worked within the cruise industry for more than 19 years, spending many years at sea as a Purser, first for Premier Cruise Lines and then for Princess Cruises. Ten years ago she made the transition back to land and joined A&K Europe as Cruise Manager where she operated shore excursions around the UK and overland tours for cruise passengers throughout Europe.

Most recently, Claire joined A&K Australia as Cruise Manager, where she heads up a team of expert cruise professionals providing land services to cruise passengers all around Australia. Over the past four and a half years she has worked closely with local operators and tourism bodies to develop new product, improve existing product, and explore new opportunities for delivering top quality experiences to cruise ship passengers visiting Australia.

With her many years in the industry, Claire has a deep understanding of the cruise industry, and has a wide network of contacts at all of the cruise lines. She has developed relationships around the country with local suppliers and has a wealth of knowledge about the cruise industry.

PETER WAGNER, WORLD FEDERATION OF TOURIST GUIDE ASSOCIATIONS.

Peter Wagner’s experience as Tour Manager and Tourist Guide covers thirty years. Based in London and Paris, he clocked up twelve years in Western Europe with Viva Holidays, Travellers International, and Insight.

Based in Sydney, he covered much of North America and Asia, as well as touring Australia-wide and through New Zealand with Aircruising Australia and Globus. His great interest in the highest standards of guiding led to his involvement in the International Association of Tour Managers (IATM), and the establishment of the Institute of Australian Tourist Guides (IATG), not to mention its connection with the World Federation of Tourist Guide Associations (WFTGA).

He is a Lead International Trainer accredited by WFTGA, for whom he spent four weeks in Saudi Arabia delivering Train the Trainer courses in Riyadh and Jeddah.

ce Program

Tuesday 18th, October 2011

Venue: Gordon TAFE, 4 Fenwick St, Geelong.

Room: Auditorium, G Building, level 3.

Arrival Gordon TAFE Auditorium
10am Registration and morning tea mingle
10.30 Welcome: Mayor/Gordon TAFE /Tourism Victoria
10.45 Speaker - 

Jill Abel, Cruise Down Under.

11.15 Second Speaker - 

Claire Willis, Abercrombie & Kent

11.45 Third Speaker- 

Peter Wagner. WFTGA

12.00 Lunch Ahoy!
1.00 Training Workshop. Peter Wagner will ‘show us the ropes’ during this session
3.00 Finish and Freshen up
3.15pm Tour to pier or gaol?
3.45pm Networking Drinks on the Quarter Deck !
5.30pm Abandon Ship and thank you.

 

4

The 2011 Tourism and Events Excellence Conference

The Conference promotes the continuous development of a profitable, sustainable, innovative and professional tourism and events industry.
The program showcased Australia’s leadership in Tourism and Events, whilst also promoting best practice across a range of industry sectors.

“The Tourism & Events Excellence Conference will help us all to continuously improve and develop a profitable, sustainable, innovative and professional tourism and events industry.
This conference is an ideal opportunity for leadership across the tourism and events industry to be recognised and for best practices across a range of national and international industry sectors to be promoted.”
- Tourism Victoria

 

Conference Profile

The 2011 Tourism and Events Excellence Conference showcases business excellence within the tourism and events industries. Excellence at all levels in the industry, regardless of the size of the business or organisation, is essential to achieving our overarching goal of a professional, sustainable and commercially prosperous future for tourism and events.

The Conference will bring together industry experts and leaders, business owners and operators, destination managers and visitor service providers, offering a unique opportunity to share knowledge, learn from each other, form new business relationships and discuss the issues that matter most to your business and our industry.

Conference Theme

“Defining Excellence”

The Australian tourism and events industry must aspire for excellence at all levels in order to be competitive on an international platform.

Australia as a nation is historically recognised as a leader in tourism and world renowned events, however we must ensure we do not become complacent and rely on past successes as we strive for future excellence and growth. As an industry we must enhance our focus on becoming world leaders through promoting best practice across all levels of industry. Together we must aim for continuous improvement and development of a profitable, sustainable, innovative and professional tourism and events industry.

Session Topics

The Tourism and Events Excellence Conference will address the following topics:

Policy Development

Designed for policy makers across all levels of government and specialist tourism and event professionals who advise industry and government.

Event Management

Designed for owners and operators of event venues and suppliers, contractors, marketing professionals and event attraction and development professionals.

Marketing and Consumer Trends

Designed for product developers, marketing professionals and operators – examining consumer trends through best practice case studies of innovative campaigns; reviews of trends; and tools to tap into taking the pulse of the market.

Destination Development & Management

Designed for destination managers and planners – from local through to national scale destinations; policy makers; infrastructure providers; investors; and local government.

Skills Development

Designed for professionals involved in skilling the tourism and event industries and for researchers who are providing intelligence for the development and management of the sectors.

Day 1 – Monday 5 September 2011

08:30 – 08:40
WELCOME TO COUNTRY
08:40 – 08:50
OPENING CEREMONY
John Dalton, Acting Chief Executive, Tourism Victoria
08:50 – 09:00
CO-CONVENORS MESSAGE
Tony Charters, Principal, Tony Charters and Associates
09:00 – 09:20
POLICY OUTLOOK
Senator The Hon. Nick Sherry, Minister Assisting on Tourism, Australian Government
09:20 – 09:40
NATIONAL TOURISM OUTLOOK
Juliana Payne, CEO, National Tourism Alliance
09:40 – 10:00
NATIONAL EVENTS OUTLOOK
Linda Gaunt, Chief Executive Officer, Meetings and Events Australia (MEA)
10:00 – 10:30
ECONOMIC OUTLOOK
Chris Richardson, Partner, Deloitte Access Economics
Two Speeds, One Industry, One Currency
10:30 – 11:00
Morning Tea
11:00 – 11:30
CONSUMER BEHAVIOUR
Michele Levine, CEO, Roy Morgan Research
Competitor Analysis and Consumer Behaviour
11:30 – 12:00
RETAIL, TOURISM AND EVENTS
Bernie Brookes, CEO, Myer
The Threat of the Australian dollar, the Internet and Creating a Competitive Advantage
12:00 – 12:30
PANEL DISCUSSION: Hiding Behind the Australian Dollar
Facilitator: Nick Bryant, Sydney Correspondent, BBC World News
Panelists: Chris Richardson, Partner, Deloitte Access Economic
Michele Levine, CEO, Roy Morgan Research
Bernie Brookes, CEO, Myer
12:30 – 13:30
Lunch
13:30 – 14:00
SOCIAL MEDIA AND MARKETING
Dean McEvoy, CEO and Co-founder, Spreets
7 Essential Social Media Marketing and Travel Tips
14:00 – 14:30
TOURISM AND EVENTS PARTNERSHIPS
Shani Wood, Director, SW Events and Red Bull Air Race
Creating a ‘Win’ for Both Parties
14:30 – 15:00
FUTURIST
Daniel Levine, Executive Director, Avant-Guide Institute
The New Future of Excellence
15:00 – 15:30
Afternoon Tea
15:30 – 16:00
ENVIRONMENTAL SUSTAINABILITY
Stephan Bognar, Chief Executive Officer, Maddox Jolie-Pitt Foundation
16:00 – 17:00
LEADERS FORUM
John Dalton, Acting Chief Executive, Tourism Victoria
Juliana Payne, CEO, National Tourism Alliance
Linda Gaunt, Chief Executive Officer, Meetings and Events Australia (MEA)
Craig Davidson, General Manager Destination Development, Tourism Australia
Mark Stone, Chief Executive, Victorian Employers Chamber of Commerce and Industry (VECCI)
Wayne Kayler-Thomson, Deputy Chairman, Victoria Tourism Industry Council
Rob Giason, CEO, Tourism Tropical North Queensland
Host: Nick Bryant, Sydney Correspondent, BBC World News
Leaders Forum hosted by:
17:00 – 18:00
WELCOME RECEPTION
19:00 – 23:00
EXCELLENCE DINNER
Ministers Address: The Hon. Louise Asher MP, Minister for Tourism and Major Events
Interview: Dean McEvoy, CEO and Co-founder, Spreets
Victoria Rose, Director of Sustainability – Australasia, Intercontinental Hotels Group (IHG)
Stephan Bognar, Chief Executive Officer, Maddox Jolie-Pitt Foundation
Graeme Lewsey, Chief Executive Officer, L’Oréal Melbourne Fashion Festival
Host: Nick Bryant, Correspondent BBC World News

 

Day 2 – Tuesday 6 September 2011

PLENARY SESSION
09:00 – 09:25
AVIATION OUTLOOK
Peter Baumgartner, Chief Commercial Officer, Etihad Airways
09:25 – 09:50
RISK MANAGEMENT
Nicholas Kirk, Chief Executive Officer, Calliden Group
After the Deluge
09:50 – 10:15
HOSPITALITY OUTLOOK
Neil Scanlan, Regional General Manager, ACCOR Hospitality
The State of the Hospitality Industry in Australia
10:15- 10:30
Question and Answer Panel
10:30 – 11:00
Morning Tea
CONCURRENT SESSION
Facilitator:
Shani Wood, Director, SW Events
Liz Ward, CEO,
ATDW
Dianne Smith
Manager Tourism Partnerships, Parks Victoria
Paul Whitelaw, Acting Head, School of International Business, Victoria University
11:00 – 11:20
Leo Jago
Director, Tourism and Business Events International
Andrew Daff
Manager, Lane Cover River Tourist Park
Jerome Miller
Owner, MELTours
Darren McClelland
Director, Enjoy Inspire Consulting Pty Ltd
11:20 – 11:40
Julie Jewell
Business Event Facilitator and Special Projects,
Mildura Rural City Council
Gary Stickland
General Manager, Alto Hotel on Bourke
Richard Ponsford
Tourism Manager
Melbourne Cricket Club
Haiyi Wu
Lead Vocational Teacher – Mandarin
11:40 – 12:00
Julian Clark
Chief Executive Officer
Lancemore Group
Jeff Sharp
Director,
Itours Australia
Stephen Schwer
Tourism Development Officer, Southern Flinders Regional Tourism Authority
Despina Karatzias
Business Manager, Global Ballooning
12:00 – 12:30
Discussion
Discussion
Discussion
Discussion
12:30 – 13:30
Lunch
PLENARY SESSION
13:30 – 13:55
ONLINE CONSUMER INTERACTION
Graeme Lewsey, Chief Executive Officer, L’Oréal Melbourne Fashion Festival
How to Maximise the Use of Digital Channels to Amplify Your Message
13:55 – 14:20
ONLINE MARKETING
Sam Mutimer, Social Media Director, thinktank media
The Role Social Media Plays Within the Tourism Industry
14:20 – 14:45
ONLINE OUTLOOK
Brad Gurrie, General Manager, Australia and Singapore, Travelzoo Australia
The Future of Tactical Marketing in the Travel Industry
14:45 – 15:00
Question and Answer Panel
15:00 – 15:30
Afternoon Tea
CONCURRENT SESSION
Facilitator:
Eric Winton
Australian International Sporting Events Secretariat (AISES)
Liz Ward, CEO,
ATDW
Dianne Smith
Manager Tourism Partnerships, Parks Victoria
Paul Whitelaw, Acting Head, School of International Business, Victoria University
15:30 – 15:50
Trevor Dohnt
General Manager Events Operations, Melbourne Cricket Club
Shane Crockett
Managing Director & CEO, V3 Leisure
Rod Trowbridge
Chief Executive Officer
Mildura Tourism
Ian Nicolson
CEO, Service Skills Victoria
15:50 – 16:10
Jennifer Trethewey
Managing Director
The JT Group and Chair, ISES Australasian Affiliate
Rachel Power
CEO, Customer Consultants
Simon McArthur
Manager, Tourism and Economic Development, City of Newcastle
Christopher Buckingham
CEO, Destination Melbourne
16:10 – 16:30
Eric Winton
Australian International Sporting Events Secretariat (AISES)
Katrina Muir
Account Director,
Roy Morgan Research
Simon Mustoe
Director, Wildiaries, AES
Kim Harrington
General Manager Business Strategy, Queensland Tourism Industry Council
16:30 – 17:00
Discussion
Discussion
Discussion
Discussion
19:30 – 22:30
NETWORKING DINNER
Zinc, Federation Square

 

Day 3 – Wednesday 7 September 2011

PLENARY SESSION
09:00 – 09:25
SUSTAINABILITY EXCELLENCE
Geoff Manchester, Managing Director, Intrepid Travel
Sustainability: a value add for you business!
09:25 – 09:50
MARKETING EXCELLENCE
Nathan Misner, Senior Vice President of Studio D Asia Pacific, Waggener Edstrom Worldwide
Social Marketing: listening, participating and prioritising engagement
09:50 – 10:15
DEFINING EXCELLENCE
Tim McFarlane, Managing Director, The Really Useful Company
Creating Excellence for Local Success and International Export
10:15 – 10:30
Question and Answer Panel
10:30 – 11:00
Morning Tea
CONCURRENT SESSION
Facilitator:
John Dalton,
Acting CEO, Tourism Victoria
Liz Ward, CEO,
ATDW
Tom Smith
Regional Tourism Advisor, Tourism Victoria
Ian Nicolson
CEO, Service Skills Victoria
11:00 – 11:20
Bruce Green
Mayor, Port Lincoln City
Erminio Putignano
Managing Director, FutureBrand Australia
AND
Rachel Donovan
Primary Consultant,
Insight Communications
Tula Harris
Customer Service & Business Improvement Manager,
Fed Square Pty Ltd
11:20 – 11:40
Glenn Churchill
Chief Executive, Gladstone Area Promotion & Development Limited
Michael Sommer
Project Leader Market Activation, Tourism Queensland
Stephen Clement
Project Director,
ING Real Estate Development Australia
Rachel Power
CEO, Customer Consultants
11:40 – 12:00
Tim Lisle-Williams
Policy and Industry Affairs Manager,
National Tourism Alliance
David Warwick
Director of Technology and Servicesr, bwired
Katie Pahlow
Director, Visitor &
Community Development
Zoos Victoria
Jodie Willmer
CEO, Travellers Aid Australia
12:00 – 12:30
Discussion
Discussion
Discussion
Discussion
12:30 – 13:30
Lunch
CONCURRENT SESSION
Facilitator:
John Dalton,
Acting CEO, Tourism Victoria
Liz Ward, CEO,
ATDW
Tom Smith
Regional Tourism Advisor, Tourism Victoria
13:30 – 14:00
Jane Madden
Head of Tourism, Department of Resources, Energy & Tourism
Dale Monteith
Chief Executive, Victoria Racing Club
Catherine Gallagher
Director, Precinct Activation and Visitor Services,
Sydney Harbour Foreshore Authority
14:00 – 14:20
Neil McCarthy
General Manager Parks Division, Parks Victoria
Lisa Melsen
Lecturer in Tourism Management, La Trobe University
Fiona Sweetman
Director, Hidden Secret Tours
14:20 – 14:30
Elisa Backer
Senior Lecturer in Tourism,
University of Ballarat
Sandrine Gaymard
Business Development Manager, Ecoline Pty Ltd
14:30 – 15:00
Discussion
Discussion
Discussion
15:00 – 15:30
Afternoon Tea
PLENARY SESSION
15:30 – 15:45
PARKS VICTORIA WELCOME
Dr. Bill Jackson, Chief Executive, Parks Victoria
15:45 – 17:00
DEBATE: Is there a role for government in the business of tourism?
FacilitatorWayne Kayler-Thomson, Deputy Chairman, Victoria Tourism Industry Council
Panellist:
Dr Bill Jackson, Chief Executive, Parks Victoria
Kyle Johnston, Senior Consultant, Coffey Sport and Leisure
Darren Walls, General Manager, Medibank Icehouse (Grollo Leisure and Tourism
Dr. Patrick Greene, CEO, Museum Victoria